Publishing Archives | Full Focus https://fullfocus.co/category/publishing/ Win at Work and Succeed at Life Mon, 09 Dec 2019 10:45:26 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.2 https://fullfocus.co/wp-content/uploads/2022/02/cropped-icon-fullfocus-32x32.png Publishing Archives | Full Focus https://fullfocus.co/category/publishing/ 32 32 7 Ways Successful Creatives Think Differently than Unsuccessful Ones https://fullfocus.co/7-ways-successful-creatives-think-differently-than-unsuccessful-ones/ Mon, 09 Dec 2019 10:45:26 +0000 http://michaelhyatt.com/?p=12453 I have worked with authors for more than three decades. Based on my observations, here are 7 characteristics that separate the highly successful ones from the others.

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]]> How Reading Old Books Gives Us New Perspective https://fullfocus.co/in-defense-of-old-books/ Mon, 22 May 2017 09:45:21 +0000 http://michaelhyatt.com/?p=7085 If we must choose between old books and new ones, we should always select an old one. C.S. Lewis provides three reasons why.

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]]> What You Need to Negotiate a Fantastic Book Deal https://fullfocus.co/what-you-need-to-negotiate-a-fantastic-book-deal/ Tue, 28 Jul 2015 09:45:18 +0000 http://michaelhyatt.com/?p=30604 Let’s say you’ve always wanted to write a book. What would you do if a publisher made you an offer today? What if a deal was waiting in your inbox right now? The truth is you’ll probably have an agent who can help walk you through all the fine points. But with or without an […]

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]]> Do You Have a Book inside You? Don’t Miss My Free New Video Series https://fullfocus.co/breaking-the-publishing-code/ Thu, 16 Jul 2015 09:45:42 +0000 http://michaelhyatt.com/?p=30481 [limit to=”website”]Eighty percent of people think they have a book inside them. I bet you’re one. But the idea of getting published can feel overwhelming. Where do you even begin? Nothing makes an impact, creates authority, and opens doors like a book. But the publishing world seems so intimidating, full of unspoken rules, procedures, and […]

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]]> What the Success of Bibliotheca Tells Us About the Future of Publishing https://fullfocus.co/bibliotheca/ Mon, 28 Jul 2014 10:00:12 +0000 http://michaelhyatt.com/?p=26795 I'm not sure if you noticed, but something amazing just happened in the world of publishing. And I think it's a sign we all could benefit from noticing. When book designer Adam Lewis Greene decided to create a better Bible, he didn't do it the way most publishers do. He didn't commission a new translation. […]

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]]> 3 Ways to Make Your Products Remarkable https://fullfocus.co/remarkable-products/ Fri, 08 Mar 2013 10:00:26 +0000 http://michaelhyatt.com/?p=20730 At the Launch Conference a few months ago, I had the opportunity to sit down with New York Times bestselling author, Lysa TerKeurst and interview her about her concept of “Remarkable Marketing.” What she had to say is applicable to anyone who is trying to get their message heard. [vimeo id=61056106] According to Lysa, the […]

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]]> Should Books Be Priced According to Their Length? https://fullfocus.co/pricing-books-according-to-length/ Wed, 19 Sep 2012 09:00:21 +0000 http://michaelhyatt.com/?p=18725 I have read long books that were worthless and short books that were invaluable. That’s why I don’t believe books should be priced according to their length.

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]]> 7 Steps to Launching Your Next Big Project https://fullfocus.co/7-steps-to-launching-your-next-big-project/ Thu, 16 Feb 2012 10:00:37 +0000 http://michaelhyatt.com/?p=14472 Launching anything new is tough. But the challenges are predictable. Here's how to take them on one at a time and win.

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]]> Forget the Royalties—Just Give Your Book Away https://fullfocus.co/forget-the-royalties-just-give-your-book-away/ Fri, 18 Nov 2011 10:00:00 +0000 http://michaelhyatt.com/?p=13383 Most authors focus on generating royalties from their book sales. In this guest post from Dan Miller he explains why it is better to focus on generating business.

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]]> How to Use Free to Drive Your Marketing Strategy https://fullfocus.co/how-to-use-free-to-drive-your-marketing-strategy/ Wed, 21 Sep 2011 09:00:15 +0000 http://michaelhyatt.com/?p=12733 In the last decade, we have witnessed the “free revolution.” While this might not be a viable business model, it can be a brilliant marketing strategy. Here are 10 idea-starters to make free work for you.

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